This workshop will provide learners with a modular approach to develop the go-to-market model using the Business Model Canvas, Big Picture Framework and 4A-5P model to help innovation teams develop a preliminary business plan. By the end of the workshop, health & medtech innovators will be able to assess commercial feasibility of a health and medtech idea, develop a strategic and robust business plan and adopt a customer centric mindset. Through didactic lessons coupled with various group hands-on activities, learners will also be able to understand who the key stakeholders are in healthcare innovation and explore ways to create value for them to create go-to-market & commercial strategies. Workshop venue will be provided upon confirmed registration.
Please click here to register (internet-accessible link).Registration will close on Friday, 04 November 2022, 2359HR.To learn more about the Singapore Biodesign Health and MedTech Innovation Courses, download the workshop brochure here (internet-accessible link). For any enquiries, please email to firstname.lastname@example.org.
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