03 Nov 2009
SingHealth and SGH launch Singapore’s first bilingual health newspaper, Singapore Health
Singapore General Hospital (SGH) and SingHealth Group today launched the inaugural issue of Singapore Health – a newspaper reporting on health-related matters affecting Singaporeans.
The bimonthly, tabloid-sized newspaper, which covers health and wellness, the latest medical breakthroughs, healthcare services and tips on navigating hospital processes, aims to elevate the level of health literacy among Singaporeans. Its content is packaged to make a digestible, informative and insightful read. Drawing on expert views and the specialist knowledge of medical professionals within SGH and the SingHealth Group, the newspaper hopes to be a practical and useful resource of information for readers.
Singapore Press Holdings (SPH) Magazines is the appointed publishing agent.
"Our partnership with SPH Magazines is more than just commercial. Jointly, we hope to break new grounds in empowering Singaporeans to be better partners with their doctors, especially in shared decision-making," said Mrs Tan-Huang Shuo Mei, Group Director, Communications & Service Quality, SingHealth and SGH.
SGH previously published OutramNow, a newspaper focusing on the latest developments in and around the SGH Campus at Outram Road. In a bid to maximise its appeal, SGH and the SingHealth Group continued with the successful newspaper format to present in-depth coverage on a wide variety of health-related topics, and added a dedicated Chinese language section. Singapore Health will also see an increased circulation, with more distribution points to widen its reach.
The 40,000 copies of Singapore Health will be available at the three hospitals, five national speciality centres and selected polyclinics under the SingHealth umbrella. Copies will also be handed out at high-traffic points within the CBD area.
The inaugural November-December 2009 issue was officially launched today.
For media queries, please contact:
Nicole Lim
Group Communications
SingHealth
DID: +65 6557 4924
Email: lim.nicole.natalie@singhealth.com.sg
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About Singapore Health
Singapore Health is a vibrant new healthcare newspaper that targets anyone who is actively seeking ways to take charge of their health and well-being. This bimonthly paper is packed with updates on different medical conditions and treatments, cutting-edge healthcare services and useful health and wellness information, and is backed by research and expertise from Singapore General Hospital (SGH) and SingHealth.